Hasbro Flash Games

Between roughly Oct. 2007 and Jan. 2009, I oversaw the production of over 25 promotional Flash games for various Hasbro brands. As Lead Game/UX Designer, my responsibilities were two fold:

  1. Ensure that our teams were producing quality play experiences for a preschool demographic.
  2. Strategically plan for the development of multiple game engines/platforms that my agency could reuse in future engagements.

While these games were originally produced for the non-defunct Playskool Kids virtual world, Hasbro made the decision to use many of these titles as launch content for Hubbub.com- the preschool web portal for their television venture with Discovery Networks.

Additionally, most of the games are also playable from Hasbro.com:

Note: In order to see how the game engines progressed iteratively, I suggest playing Tonka’s Bounceback Racer game followed by Elefun’s Adventure.


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Dakota Reese Brown

Hi, I'm Dakota Reese Brown.

I am a Game Designer, User Experience Designer, Researcher, and Critic based in St. Paul, MN.

I specialized in game design, mobile user experience design, user interface design, interdisciplinary concepting (sketching sprints), and rapid prototyping for proof of concept.